Home About Us Membership Information Events Awards Media Education Representation Partnership Contact Us

QLD Breakfast 23/3/2017

Top Tips from Australia's
Franchising Experts

A rare opportunity to hear from some of Australia's
top experts in franchising...

Are you a long-term franchisor interested in sustainable economic growth for your business?  Or, are you new to the industry, eager to mitigate risk and avoid common franchise pitfalls?

Chaired by Michelle Lagana, former McDonalds franchisee of 16 years, hear from an oustanding panel of experts who will deliver measurable initiatives and highlight tangible take-away strategies to improve your business and guaranteeing success in 2017;

Sometimes the best way to learn is to hear from experts who have walked the walk. This panel is full of trailblazers who have decades of experience and will be able to provide powerful, real life insights into their experiences. 

Bring your senior leadership team, your questions and your appetite to this breakfast seminar to hear these speakers provide practical everyday advice on franchising.

Event Details:


7:15am for a 7:30am start until 9:00am


Thursday 23 March, 2017



Victoria Park
Garden Marquee
309 Herston Rd
Brisbane City QLD 4006


$65 Members, $85 Non-members
$650 Table of 10
Registration includes hot plated breakfast.

Facilitator: Michelle Lagana, Former Franchisee, McDonalds

Michelle Lagana a former McDonalds franchisee for 16 years providing captivating insights regarding the importance of brand integrity, consistency of key messages and continuity of communications for sustainable growth and maximum perceived consumer market value.


Guest Panellists:

Mike Geddes, Australia & NZ Franchise Development Manager, Poolwerx

Mike Geddes is Franchise Development Manager for Poolwerx, Australia & New Zealand. 

Mike is an experienced franchise professional who has been a franchisee and is now a Senior Manager in Poolwerx' support office.

Brian Keen, Franchise Consultant & former Franchisee/Franchisor

Brian Keen is founder and CEO of Franchise Simply, a proud disrupter offering affordable online solutions to franchisors and those wishing to franchise their business.

Brian was a multi-unit franchisee in early 80's, a franchisor on six occasions and founder of The Franchise Alliance providing growth solutions, recruiting, consulting and mentoring services in Australia and overseas.

Simone Givney, Social Media Engagement Expert

Simone will navigate you through all the confusion with social media engagement and highlight the best options to engage your audience, ensuring you select what to focus on within your franchisees' local community, and cherry pick the best digital marketing platforms.

Venue: Victoria Park, Herston, QLD
Venue Address: Garden Marquee, 309 Herston Rd, Brisbane City QLD 4006
Starting: 7:15 AM
Thursday 23rd March 2017
Ending: 9:25 AM
Phone Enquiries: 1300 669 030

Latest News

The Franchise Council of Australia (FCA) has recognised franchising's best in South Australia at the 2019 SA Excellence in Franchising Award...
Franchising has been the common thread that has helped the high achieving small business owners recognised by the Franchise Council of Australia...
A belief in paving the way in business and focusing on creating a successful path for staff to achieve personal success is a shared theme among ...

Upcoming Events

VIC Site Selection Workshop

Start Time: 8:30am
Date: Tuesday 22nd October 2019

VIC Territory Planning Workshop

Start Time: 1:00pm
Date: Tuesday 22nd October 2019


About the FCA Board of Directors Hall of Fame Hall of Fame Eligibility Criteria



Promote your business Have a complaint?


About Membership Member Benefits How to Join FCA Member Standards



Advertise your business Sponsorship & Exhibition Testimonials Become an FCA Partner


FCA Representation Franchising Code of Conduct FCA International


Media and Communication

Franchise Review FCA Media ReleasesFranchising in the Media

Franchise Council of Australia

Postal Address

Level 19, 567 Collins Street

Melbourne VIC 3000

Phone: 1300 669 030

Fax: +61 3 9508 0899


Website Proudly Developed by:



Women in FranchisingFranchise AcademyFranchise Council of Australia