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VIC Breakfast 17/06/2014

Finding and funding the Franchisees for Growth

The Challenge facing Franchisors

As the Australian economy continues to go through its structural change after unprecedented growth, it is getting more challenging finding quality franchisees to continue the growth of your brand.

On top of this, when you find the right franchisee, access to funding can be an issue. This is the new normal in franchising and it’s a challenge that the industry faces. Given this change, and the more limited number of people looking to buy a business, how do you make your franchise stand out from the various options available to franchise applicants in the market.

Join us in a lively panel discussion, with funding providers and franchisors that are experiencing some success in their franchise recruitment.

Panel members will include:

  • Cathy Stacey, Master Franchisee, Step Into Life Group Outdoor Personal Training
  • Tracy Steinwand, Territory Manager, Subway Systems Australia
  • Maria Robinson, Sales Manager Mobile, Aussie Home Loans
  • Aisha Ali, Small Business Banking, ANZ 
  • Nunzio Versaci, Business Banking Executive, National Australia Bank

Cathy Stacey:
Cathy Stacey has operated the Master Franchise for Step into Life Group Outdoor Personal Training for 10 years. In year one there were 15 franchises and one staff member and today the state group has grown to 64 franchises which makes up a third of the Australian group with five staff members and a dedicated recruitment arm. Step into Life’s mission is to create worldwide fit and healthy communities, one community at a time.

Tracy Steinwand:
Tracy lead the team that saw SUBWAY® become one of the most sought after Franchise Opportunities in Australia.  The team opened 1000 restaurants in Australia and New Zealand in less than 10 years, and saw it surpass all other Quick Service Restaurant Chains in store count. In addition to her experience with SUBWAY® Tracy has worked with brands ranging from 25 to 1100 outlets and has a unique understanding of the business at different levels of development.

Maria Robinson
After 5 years of running the family business Maria changed the direction of her career.  She has spent 18 years in banking and finance holding key leadership roles in several organisations.  She has led teams within sales, operations and strategy.  Maria has spent the last 10 years in franchise systems within the mortgage industry where she has been able to indulge her passions for franchising and lending concurrently.  Maria has recently joined the Victorian Chapter of the FCA.

Aisha Ali
I work for ANZ, a market leader in Small Business Banking, and one of the top 4 banks in Australia. I specialise in satisfying the banking needs of family-owned businesses.
I’m passionate about developing a strong understanding of the businesses that I partner with, and I place a high importance on developing long-term relationships.
I have been with ANZ Small Business for 7 years now. I am an MBA, majors in Personal selling, and Advertising.

Within ANZ Small Business I specialize in:

  • Working capital financing
  • Cash flow management
  • Start- up business funding
  • Franchise Lending

Nunzio Verscai
Nunzio Versaci is a Business Banking Executive at the Thomastown Business Banking Centre of the National Australia Bank.
Having commenced his career at the NAB in 1988, he undertook a Diploma in Banking and Finance which he completed in the mid 90’s. He spent two years developing the Banks Contact Centre in which he then moved to several roles which included Asset Restructuring, Credit Manager and a front line role as a Senior Business Banker at Melbourne Office.
Over the last 5 years, he has become a fully accredited Franchise Lender at the NAB and currently a state representative for such brands as Bakers, Delight, La Porchetta, Dominos, Ferguson Plairre and several other groups including RFG.


Code Changes Update: Along with the panel session with Phil Colman, MST Lawyers will present a legal update on the changes with the Code of Conduct. 

Venue: Hilton on the Park, 192 Wellington Parade, Melbourne, 3002



Venue: Victoria
Starting: 7:00 AM
Tuesday 17th June 2014
Ending: 9:00 AM
Phone Enquiries: 1300 669 030

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Upcoming Events

VIC Introduction to Franchising

Start Time: 9:00am
Date: Monday 18th November 2019

NSW Introduction to Franchising

Start Time: 9:00am
Date: Wednesday 20th November 2019


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