Home About Us Membership Information Events Awards Media Education Representation Bookshop Partnership Contact Us

NSW Roundtable 22/02/2013

Marketing and product considerations in multicultural Australia.

The Muslim community is one of the fastest growing in Australia, growing by almost 40% between the 2006 and 2011 census to over 470,000 people.   With the growth of other belief systems in Australia including Hinduism and Buddhism, the challenge for business today is the ability to offer product and/or service that fits the cultural and religious requirements of one of the world’s most multicultural nations.  This roundtable session is relevant for franchise systems in quick service restaurants and those with franchise locations in culturally diverse areas where the importance of local area marketing is prevalent.  We welcome an open discussion on what is an important and relevant topic for franchising.

National Marketing Manager, Peter Dable started with The Cheesecake Shop in March 2010 after working in various marketing positions for KFC, Red Bull and computer game developer Ubisoft.  As facilitator of this round table session, Peter looks forward to leading an open conversation among franchise peers about what we do, don’t and should be doing in regards to communicating to a multicultural audience in Australia.

Venue: RAMS Head Office, Level 7, 17 York Street, Sydney, 2000 (directly above Wynyard Train Station)
Facilitator: Peter Dable, National Marketing Manager, The Cheesecake Shop
Cost: Free of charge for members only

 

Venue: New South Wales
Phone Enquiries: 1300 669 030
NSW220213: NSW220213

Latest News

He may have been told by his high school teachers that he was a lazy student and would never get anywhere, but Warren D'cruz of Auto Masters...
The Franchise Council of Australia has welcomed the Federal Government's appointment of a new adviser to resolve disputes under the Franchis...
The Franchise Council of Australia has welcomed the Federal Government's response to calls from business and lenders to act to underpin avai...

Upcoming Events

VIC/TAS Regional Awards 2019

Start Time: 6:00pm
Date: Wednesday 24th July 2019

WA: Best Practice Franchise Recruitment

Start Time: 10:30am
Date: Thursday 25th July 2019

About

About the FCA Board of Directors Hall of Fame Hall of Fame Eligibility Criteria

 

Services

Promote your business Have a complaint?

Join

About Membership Member Benefits How to Join FCA Member Standards

 

Partnerships

Advertise your business Sponsorship & Exhibition Testimonials Become an FCA Partner

Learn

FCA Representation Franchising Code of Conduct FCA International

 

Media and Communication

Franchise Review FCA Media ReleasesFranchising in the Media

Franchise Council of Australia

Postal Address

Level 19, 567 Collins Street

Melbourne VIC 3000

Phone: 1300 669 030

Fax: +61 3 9508 0899

 

Website Proudly Developed by:

www.bloomtools.com

 

Women in FranchisingFranchise AcademyFranchise Council of Australia